Senior CRM Specialist

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Senior CRM Specialist

TicketSwap is on a journey to become the world’s favourite platform for fans to buy and sell tickets. On this journey, we’ve already reached over 14 million users across 36 countries. Our goal is to make buying and selling tickets safe, fair and easy.

TicketSwap is built by fans, for fans. Keeping them at the heart of everything we do is our guiding principle. We are continuously on the hunt for creative and intelligent people to strengthen our team. 

To continue on our mission, we’re looking for a Senior CRM Specialist to join the team. In this role, you will find the most effective ways to convert interested users into fans, increasing first and recurring conversions, engagement and retention along the way. Do you love experimenting on emails, push and all things in between, creating several tests and tailoring user journeys to each individual’s needs and passions? Are you ready to join the fastest-growing fan-to-fan ticket marketplace? Read the role description and requirements below! 👇

Full-time · Amsterdam

What you can expect from the work

Based in Amsterdam working from our HQ, you will:

  • Plan, execute, manage and analyse global, Web+App communication plans across email, push, in-app, etc;

  • Audit, clean, identify opportunities and scale our global personalised communications and CRM tech stack;

  • Build and document high-efficiency processes to maximise output;

  • Collaborate with other teams across marketing, design, product, commercial, and the wider business to execute coordinated strategic campaigns and marketing automation flows for different markets, verticals and partners;

  • Keep in close touch and communicate clearly with the Head of Performance Marketing about your plans, the status of projects, and the challenges you face;

  • Execute on the vision for how far we can go with CRM and refine the roadmap;

  • Map out the CRM master plan with all required journeys and messages.

About you

  • 5+ years experience in CRM marketing;

  • You’ve run a CRM system end-to-end in the past – from strategy & ideation, through implementation, measurement and optimisation;

  • Are based in The Netherlands and you are an EU resident, or have an existing visa to work here. A relocation package is not provided;

  • You understand the importance of and how to develop and implement an efficient and effective localisation strategy;

  • Deep knowledge of CRM customer lifecycle & Marketing Automation;

  • Have a detailed working-level experience with a CRM platform (Braze is a plus);

  • Thorough experience with marketing and product analytics tools such as GA4 and Amplitude;

  • Experience with global Web & App campaigns, including implementing tracking and reporting methodology, and understand how different attribution models work;

  • Have some SQL + Business Intelligence (Looker, Tableau etc.) skills;

  • Expert knowledge of A/B testing;

  • Experience working at a marketplace is a plus;

  • HTML & CSS proficiency is a plus.

Healthy lunch & snacks every day
Pension plan, fully paid by TicketSwap
Friday drinks
at the office
An electrical sit-stand desk
25 paid holidays
a year
Diverse team with 30+ nationalities

Excited and ready to join our team?

Click the button below and we'll get back to you as soon as possible! 💥

Proactive acquisition from 3rd parties is not appreciated.

Apply now